Value Beyond Compare
Whether you are a seasoned luxury watch collector with a watch box full of horological heavyweights, or a neophyte watch nerd, Seiko has something that will appeal to you. One of Japan's most famous brands, Seiko, has been around for more than 100 years, delivering fantastic everyday watches inspired by the world around us.
While Seiko's sister brand, Grand Seiko, is known for its industry-leading finishing techniques, the more affordable sibling prides itself on providing excellent value for money- in terms of performance and styling.
In fact, Seiko is so proficient at this, we've been able to assemble a list of our 8 favorite sports models available on Jomashop for under $300 (that's right, three-hundred dollars). Quality watchmaking doesn't need to cost you the world, and Seiko is here to prove that. Read on!
The Seiko 5 series will be seeing a lot of action in our rundown of the top 8 Seiko watches you can buy for under $300. However, the Land Shark lands at the top of the list because its name is simply awesome.
This looks like the kind of watch that would appeal to a relatively new fan of the industry (late teens to early thirties) that wants something sporty, eye-catching, and apparently complex. While this is actually a simple time and date watch, the over-engineered left-hand crown, the "emergency" colorway (black, yellow, and white), and the unidirectional bezel give this watch the appearance of a serious tool up to any task. Well, it may not be able to fly a rescue helicopter on your behalf... but it will get you there on time.
A hundred dollars doesn't buy you a lot these days, but it can get you the Seiko 5 Automatic Silver Dial Stainless Steel Men's watch, on Jomashop.com. Given the popularity of the recently re-released Tissot PRX, which also boasts some serious 1970s vibes, the SNXS73 is a well-made, extremely versatile choice. This watch suits watch industry newcomers or a more experienced collector that wants something cheap to knock around on the weekend.
The Seiko Diver Automatic Black Dial Stainless Steel Men's Watch is a great example demonsrtating that Seiko is different from its peers. And I mean far apart from the competition. From a Swiss brand, this watch (if powered by a Swiss movement and said Swiss made on the dial) would likely retail for around $1,500. Instead, Seiko offers this bulky, aggressive, exceptionally sporty steel dive watch for less than $200. It takes a long time to "understand" pricing in the world of luxury watchmaking, but at this level, it doesn't need to make sense. If you like it, buy it. It's as simple as that.
If you liked that one but want to appear even more professional, how about going for a co-branded option? This Seiko Prospex Blue Dial Stainless Steel Watch is an official PADI collaboration model. PADI is the internationally recognized association of diving instructors (Professional Association of Diving Instructors). If you want to dive in deep water, it would be wise to pay these guys and girls a visit! If you rock up wearing one of these bad boys (available right now on Jomashop.com for less than $300, you might score some points early.
And obviously, this watch is up to the challenge! The Prospex Blue Dial Stainless Steel Watch has a water resistance of 200 meters, is powered by an Eco-Drive caliber (V157), and looks great on the wrist with its 43.5 mm x 11.6mm dimensions. It also takes 20mm straps, so if the steel bracelet isn't to your liking, you can switch it up for fabric or rubber as you please (20mm straps are standard and often quite affordable due to their ubiquity).
If you follow Grand Seiko, you might see shades of the Grand Seiko GMT present in this handsome Seiko 5 Automatic Black Dial Men's Watch. Sure, it isn't a GMT (and it certainly isn't a Grand Seiko), but it has the same vibe with its rounded bezel, high-contrast dial, and sharp decisive hands.
Again, it is one of those affordable Seiko watches that can happily stay on your wrist morning, noon, and night. It works for just about every situation and has all-day wearing comfort. Also, it has an easy-to-read design with the offset crown at 4 o'clock. That's a lot of watch for less than 200 bucks.
The Seiko 5 Sports Black Dial Men's Watch is an absolute beast of a watch. A sub-$200 diver with a 44mm housing, a vicious black, and red colorway is just the beginning. It has a super comfortable expandable rubber bracelet, perfect for all-day wear or strapping over a wetsuit. With its exquisitely neat"red-day" indicator at 3 o'clock and an automatic movement with a 41-hour power reserve, it really takes some beating.
If you want big league looks at little league prices, this is the way to go. And the Seiko 5 Sports Black Dial Men's Watch is no slouch in the sea, either. Its 44 by 13mm case is water-resistant to 100 meters, so it is more than capable of standing up to your daily dip.
This model made it onto the list for the same reasons as the Land Shark, except this one turns things up to 11! The addition of a chronograph ensures the Seiko Flight Chronograph Steel Black Dial Men's Watch looks just about as complex as you could reasonably expect something that retails for under $300 to look.
This diver is not the biggest nor the busiest watch design on this list, but it is the brightest. Orange is a popular color for dive watch dials, given the order in which colors of the spectrum disappear underwater. The first color to fade to black (and thus provide excellent contrast with the hands, numerals, and unidirectional bezel pip (if lumed) is orange. That's why it's common to see such a vivid and theoretically divisive color used on diving tools.
Unfortunately, the 5 Automatic Orange Dial Men's Watch doesn't have the lumed pip on the unidirectional bezel that all official diving watches need but rest assured, this "desk diver" is more than happy just living on dry land. In fact, if you're a fan of its dial color, that's clearly the best place for it.
Out of Stock Options, You Should Be On The Lookout For...
If you can pick up one of these for less than $200, you're having a good day. Unlike the model before, the Seiko Prospex Black Dial Stainless Steel Men's Watch does have the luminous pip at 12 o'clock on the unidirectional timing bezel, so it has added functionality if a little less pizzazz than its equally good value range-mate.
This Prospex is a more serious option. The dial colorway suggests as such, but the functionality confirms it. Powered by the V157 Eco-Drive movement, this model will not let you down on land or at sea.
Perhaps the sportiest of all the watches featured on this list, the Seiko Prospex Quartz Blue Dial Solar Men's Watch is a vision in blue. Hailing from the Prospex line, this solar-powered daily wear is as comfortable, eye-catching, and durable as you could hope for.
It may lack the versatility of some of the all-steel watches on this list, but it makes up for that in character. While it might well be more of a weekend watch than a boardroom beater, it looks far more like the watch of a serious collector than any other watch on this list. That niche styling and "hockey puck" case are responsible for that.
The textured rubber strap is comfortable, and the closed-but-decorated case back is iconic. The dark blue and black make for an excellently moody mien. Everything about this watch suggests fine engineering. From its proportions (46.7mm wide by 13mm thick) to its build quality, this is a tool designed to withstand everything you and your life can throw at it.